Unlock the Opportunities of Wealth Management.

Benefits of Salesforce Financial Services Cloud

Salesforce Financial Cloud for Banking, Lending, Capital and Share markets, Insurance, and Asset management.

Today the business world emphasizes more on managing relationships, whether it is customer relationships, sales, marketing or financial; the companies are dramatically investing in these relationships for better growth.

Salesforce financial services: What & Why?

Financial Services Cloud powered by Salesforce is an integrated platform designed to drive stronger financial relationships that last longer. Financial services platform is considered the future of wealth management, as it nurtures the financial relationships deeper with its proactive tracking, reminding organizations about their client’s needs.

  • Get a 360 overview of your book of business
  • Automate the daily processes
  • Connect with clients from any device anytime
  • Manage the client’s entire financial life smoothly.

Benefits of using Salesforce Financial Services Cloud

1. Lead Tracking

In finance, it is necessary to keep a close eye on the leads and referrals, and the financial services cloud will allow you to do the same seamlessly. The financial services cloud comes with powerful productivity tools and integrated partner apps that help your financial professionals keep an intelligent track of all the leads and referrals. From creation to conversion, the team will update every single move on their FSC accounts.

2. Action plans

Financial services cloud eliminates the kiosk or miscommunication regarding tasks and actions among team members. The platform offers advanced action plan features that automate the critical tasks and their deadlines to meet the specific goals. The tasks are auto-assigned to team members according to their profile and capabilities and ensure compliance as well. It also allows organizations to get a view of their action plan progress.

3. Advisor Analytics

Salesforce financial services cloud comes with an analytics dashboard and reports that help financial advisors to offer more informed decisions to their clients, which helps them in their growth and revenues. It allows financial institutions to customize their reports or dashboards as per their business requirements. The analytics are powered by the cutting-edge technology Artificial Intelligence, making this platform more reliable and accurate for making better financial decisions. The FSC is available in various editions, which is an excellent add-on for organizations in their financial journeys.

4. One-stop platform for managing data model

With financial services cloud, the financial advisors can easily manage the businesses, client’s data model, household models, individual data model account or personal account data model-the platform lines up the relationships, including- Account-Contact Relationships, Account-Account Relationships and Contact-Contact Relationships.

5. Standardize next-level customer care

One of the most prominent benefits organizations get after having SFC is intuitive customer care. Customers always expect more from businesses, including beneficial advice, quick response, accessible communication, and more. Salesforce financial services allow companies to fulfil all these requirements. To offer the intuitive experience, SFC tracks all the activities, visualizes customer relationships, sources, referrals, streamlines the coordination among stakeholders, and provides complete transparency.

6. Increase engagement

Whether it is stakeholders, employees or your end customers, SFC enhances the engagement to a great level. It unlocks the wealth of new opportunities; robust features offer outstanding digital engagement to businesses. Automation and Artificial intelligence make this platform more demanding than others. By leveraging the power of AI, this platform provides reliable and trustworthy analytics, which ultimately benefits organizations in making more informed decisions.

Final Words

Wealth management, retail banking, corporate banking, insurance and capital markets are the essential parts that cover critical financial activities. The financial services cloud comes as a powerful tool for all these institutions, which not only saves their time and money but also gives them a boost in their work productivity.

Writer:https://medium.com/devtechtoday | Follower:https://medium.com/@bacancytechnology | Designer | Entrepreneur | Cycling | Reading | Digital Marketing

Writer:https://medium.com/devtechtoday | Follower:https://medium.com/@bacancytechnology | Designer | Entrepreneur | Cycling | Reading | Digital Marketing